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In 2011, I bootstrapped my first SaaS company by closing the first 500 clients through cold calling. After growing the company for 12 years to well into 7-figures annual recurring revenue (ARR), it was acquired.
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Today, Iām replicating much of that bootstrapped success with my new SaaS company. Once again, I am well on my way to closing the first 500 clients through cold calling and outbound sales.
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